And while they were popular at the time of their initial releases, those same Air Jordan silhouettes have only grown in popularity since Jordan’s retirement thanks to strategic retro Jordan releases and carefully curated collaborations. Throughout the course of their long-standing relationship, Jordan Brand produced some of the most iconic performance basketball models of all time.
He ultimately ended up inking a deal with Nike – the rest is history. feeling that he may get overshadowed at the brand. His second choice, Converse, already had a star-studded lineup with the likes of Magic Johnson and Larry Bird, which left the future G.O.A.T. Jordan was keen to sign with adidas as he was a fan of their performance silhouettes, but the two parties couldn’t make the money work. Michael Jordan was getting set to enter the NBA and Nike, adidas, and Converse all had hopes of signing the generational talent. From retro Jordan releases and new performance styles to graphic tees and sweats, we’ve got it all in men's, women’s and kids' sizes.īack in 1984, there was a bidding war on a budding basketball phenom coming out of the University of North Carolina. Buy Now, Pay Later With Afterpay and AffirmĮverybody loves Jordan, that’s why DTLR carries all the latest sneakers, apparel, and accessories that the brand produces.
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